Boost in Tourist Transactions: A Surge by 30%
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See how spending and actions skyrocketed during Easter 2024! Tourist purchases and withdrawals jumped a whopping 30%, and the total amount spent surged by 22%, despite the average spend dropping €3 to €39.
Breaking down the spending powerhouses, the Spanish were no joke, accounting for 18% of all transactions! The Brits followed closely with 14%, but the French and Americans weren't far behind, with 12% and 7%, respectively. Brazilians also contributed, making up 5% of the total spend.
Overall, Portugal experienced a 5% increase in purchases and withdrawals compared to the same period last year, with the average spend being just €38. MB WAY physical purchases notably surged by 32%, with an average consumption of €21.
Craving details on supermarket spending during Easter? The Portuguese dropped an average of €29 over the holiday, down €2 from their daily average spend from the previous weekend until Ash Wednesday. From Thursday to Saturday, there was a significant increase in grocery shopping—27% on Thursday, 38% on Friday, and 47% on Saturday!
digging deeper into domestic travel, Viseu attracted much attention, showing a 166% increase in purchases among Lisbon residents and 47% among Porto residents. Faro also generated a buzz, with a 95% increase in operations performed by Lisbon residents and 62% by Porto residents. The routes between Porto and Bragança and Porto and Viana do Castelo recorded increases of 75% and 17%, respectively.
We can't forget about those who ventured abroad! Their travels contributed to a 100% increase in physical purchases and withdrawals, even though the total value was just 2% higher than the previous year, with the average spend now at €45. Spain took the cake as the preferred destination, accounting for 34% of total Portuguese consumer spending abroad, followed by France (19%), Italy (7%), and the Netherlands and Belgium (5%).
Easter Sunday saw the food sector enjoy an increase in transactions and value, with a 5% and 10% surge, respectively. The average value also showed a positive twist, rising €1 to a total of 31€.
Interested in even more insights about tourism trends in Portugal and neighboring Spain? Check out the statistics from April 2025. Portugal experienced a huge tourism boom, powered by the Easter calendar, with an astonishing 12.6% increase in revenue compared to the previous year and domestic demand outstripping international demand.
While specific data for Easter 2024 is scarce, tourists from neighboring European countries like Spain, the UK, and France are common visitors to Portugal, due to the strong travel connections and cultural ties. For more precise details on tourist spending and origins during Easter 2024, check out reports or statistical analyses from that period.
- In the realm of finance, Portugal's lifestyle and business sectors witnessed a noteworthy increase during Easter 2024, with MB WAY physical purchases surging by 32%.
- As for travel, Portuguese tourists traveling abroad during the same period contributed to a 100% increase in physical purchases and withdrawals, despite the total value only being 2% higher than the previous year.
- For those intrigued by news about events, the food sector flourished on Easter Sunday, with a 5% and 10% surge in transactions and value, respectively, and the average value rising to €31.
