Travel agency Klook launches 'The Best You' campaign, encouraging individual growth through travel experiences, featuring comedian Bharti Singh.
In an exciting new development, Klook, a leading travel booking platform, has formed a strategic partnership with the Times Black ICICI Bank Credit Card. This alliance is aimed at promoting luxury travel experiences and exclusive benefits for India's elite travelers, under the umbrella of the 'The Best You' campaign.
The Times Black ICICI Bank Credit Card, a rare metal, premium credit card, represents legacy, refinement, and exclusivity. It combines The Times of India Group's heritage with ICICI Bank’s expertise, offering convenience, status, and access to curated luxury experiences.
Simultaneously, Klook's 'The Best You' campaign focuses on inspiring personal transformation through travel. Highlighting how travel can offer individuals the space to reconnect with themselves and live life on their own terms, this campaign resonates with the Times Black cardholders.
As part of this collaboration, Times Black cardholders gain exclusive travel privileges such as access to elite travel benefits, invitations to premium travel parks and luxury events, limited-edition travel packages, dedicated concierge services, and opportunities to explore new and exclusive destinations.
This partnership aims to expand Klook’s luxury travel offerings and deliver hand-curated, premium experiences to discerning customers who own the Times Black card, enhancing the overall travel and lifestyle experience for this elite segment.
The Klook mobile application, available for download, offers real-time updates on industry-related content, allowing users to save favourite articles. The campaign also has a presence on Telegram and Facebook. Subscribers to the Times newsletter, which provides the latest insights and analysis, can receive updates in their inbox.
With a user base of over 2 million industry professionals, the article published by Times under the Brand Connect Initiative, comes with a Prohibited Content Policy that commenters must agree to. Bharti Singh is also involved in the Klook travel campaign, further adding to its appeal.
In summary, this partnership is a synergy where the Times Black ICICI Bank Credit Card provides its elite clientele with exclusive access to Klook’s luxury travel offerings under the umbrella of ‘The Best You’ campaign, promoting personal growth and premium travel experiences through this collaboration.
- The Times Black ICICI Bank Credit Card, with its representation of legacy, refinement, and exclusivity, aligns perfectly with Klook's 'The Best You' campaign that focuses on inspiring personal transformation through travel.
- As a result of this strategic partnership, Klook's luxury travel offerings will be expanded to cater to the high-end clientele of the Times Black card, offering exclusive benefits like elite travel privileges, premium event invitations, limited-edition travel packages, dedicated concierge services, and opportunities to explore new and exclusive destinations.
- Apart from the Klook mobile application, which provides real-time updates on industry-related content, the 'The Best You' campaign is also accessible on Telegram, Facebook, and updates can be received in subscribers' inboxes via the Times newsletter.
- This collaboration not only enhances the overall travel and lifestyle experience for the elite segment but also adds to the appeal of the Klook travel campaign, with renowned personality Bharti Singh being involved in the initiative.
